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Avoid the Ill-Planned Innovative Rollout – Plan, Communicate, Execute

It happens repeatedly. A company adopts a new technology platform that ostensibly will ease the workload, streamline operational processes and result in overall gains in efficiency and budget spending. The intention is spot-on, but the execution is decidedly less so. A post-mortem will usually reveal errors in the execution but will miss the real culprit: planning errors. While “Garbage In-Garbage Out” (GIGO) is true for any process, it is especially apparent in any change initiative. If the initiative is not planned properly, the end result will almost always reflect that lack of planning.

I frequently observe companies that attempt technology-based change initiatives with the latest and greatest new technologies (i.e. EOBM, TMS-rollouts, etc.). Many companies believe that the provider of this technology will also ensure that their technology will successfully effectuate the intended changes. They effectively defer the planning, execution and, most importantly, control to this third party. More times than not, this recipe fails and along with it goes the change initiative. The result: Blame the technology and try to find a “better technology.” In other words, they blame the equipment and not themselves.
When my clients engage my consulting services to help effectuate change, I advise them that successful change involves a three-step process: Plan, Communicate and Execute. These are not mutually exclusive as each step comprises elements of the other two steps.
Step 1 – Plan
Since planning is the most critical step, most of my attention will be here. Successful planning means an objective discovery of the real problem driving the change. Frequently the stated and/or obvious problem is not the real problem, but rather a symptom of a bigger, underlying issue. We can better discover the real issue by channeling our inner four year old and repeatedly ask why. In Total Quality Management (TQM), the 5-Why Process is a useful tool to achieving real issue discovery. For example, if we are having trouble staying compliant with the Unsafe Driving portion of CSA:
Q1: Why are we having this trouble?
A1: We’re ticketed too often for speeding, illegal lane changes, etc.
Q2: Why are we getting ticketed so often?
A2: Because our drivers are rushing to make their deliveries
Q3: Why do they need to rush to make their deliveries?
A3: Because their schedules require them to make “x” number of daily deliveries
Q4: Why do we need to schedule so many deliveries per driver?
A4: Because otherwise we can’t meet our service commitments
Q5: Why are our service commitments so tight?
A5: Because the competitive landscape requires them.

The 5-Why Process doesn’t have to repeat 5 times and it could actually be more than 5 questions. When we hit a why, that we don’t have a clear answer for, we likely are at the real issue.
Once we have discovered the real issue, we need to properly define the scope of both the problem and its intended solution. A frequent planning occurrence is when the problem is clearly defined, but the solution slowly expands to include more than just the problem. In project management terms this is called “scope creep.” While it is admirable that a solution goes well beyond its intent, if the “well-beyond” is not planned, it could compromise the entire initiative. The signs of scope creep will usually include budget and time overruns.

Once the scope has been established, proper risk management must be employed. What are the risks involved with rolling out this new technology? If it is an EBOM rollout, will our veteran drivers have trouble with it? If they do have trouble, can we provide them the proper support? With the difficulty in finding new drivers, what is the risk with rolling out this initiative and possibly losing some veteran drivers? What is the plan if we do lose these drivers? While we cannot possibly plan for every contingency, we can plan for every category of risk. This will give us a significant head-start in successfully addressing the problem and continuing unabated.

Step 2 – Communication
There is no such thing as “over-communication.” The key is to provide honest, constant and relevant communication between the change team members, upward to senior executives and outward to those that will be affected by the change. This communication must take place in every step of the change process for the initiative to be successful. Since most of us resist change primarily because of the fear of the unknown, we must make special and concerted efforts to combat this through every form of organizational communication (i.e. face-to-face, email, video conferencing, etc.). Most importantly, if we don’t have an immediate answer, we must honestly and in a timely fashion, communicate this as well.

Step 3 – Execute
Assuming that we have planned and communicated properly, we still must execute according to plan. If we have planned properly, then the likely “hiccups” inherent in any change initiative will have been planned for and can be addressed according to plan.
The end result will not be an ill-planned innovative rollout, but a rollout that encompasses the best of change management and most importantly, accomplishes its intended goal(s).

About the author

MoeGlennerMoe Glenner is a twenty year plus veteran of the logistics and supply chain industry, a highly volatile and frequently changing industry. Throughout this time, he has served in a variety of management and senior management roles as well as an outside consultant. As a one-time entrepreneur, Mr. Glenner founded 2 separate privately-held transportation companies.

Mr. Glenner holds a Bachelor of Arts (BA) in History from Northeastern Illinois University, a Masters of Business Administration (MBA) from Lake Forest Graduate School of Management (Lake Forest, IL), Lean Six Sigma Black Belt Certification from Villanova University (Philadelphia, PA) and is an professional general aviation pilot.

As Director – Global Logistics for Steel Warehouse Company (a $2 billion major enterprise in the steel industry), Mr. Glenner transformed both the culture and finances of the previously ailing transportation department from a cost center to a profit center, earning him the respect and accolades of colleagues and senior management.

Currently he is President of PURElogistics, LLC, a leading change management, logistics and supply chain consulting firm entirely dedicated to providing best practices in change management, logistics and supply chain strategies. He is an in-demand and frequent speaker at industry trades shows and conferences, speaking particularly on leading organizational change.

Mr. Glenner, a longtime Chicago native (and die-hard Bears/White Sox fan), currently resides in South Bend, Indiana.

***This is an article written for IT Magazine, you can view the full  March/April 2013 magazine at itmagazine.truckstop.com

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More on the Ebb and Flow of Truck Drivers

Last week, the U.S. Bureau of Labor Statistics reported (.pdf) that firms added 157,000 employees to their payrolls during January. As in December, the Construction and Manufacturing sectors continued to expand. But, for-hire trucking employment also grew, increasing by 5000 employees since December.

In another article, I examined transitions from and to for-hire employment in trucking. If manufacturing and construction are close substitutes for trucking, should all three of these occupations be swelling their payrolls simultaneously – especially when the overall unemployment rate remains at 7.9 percent?

Below, I update my previous analysis to incorporate time, showing the extent of employment transitions to and from trucking during each year over the last decade. Specifically, I use the previously discussed CPS-MORG employment transitions to show the ratio of new truckers to former truckers by year, rather than combined into a single measure for each sector. I present this ratio for three of trucking’s most related sectors: construction, trade (wholesale or retail), and manufacturing.

In the figure, a value of zero for a sector indicates that there is an equal flow of workers moving from that sector to employment in trucking as there is exiting for-hire trucking to that sector. A value of 0.5 indicates that there are three new truckers coming from that sector for every two former truckers departing for that sector.

Construction activity sharply declined during the recession, so it is not surprising to see an influx of construction workers into trucking towards the end of the decade. However, now that the construction sector is rapidly expanding again (.pdf), this trend could easily reverse.

The relative shift of truckers to manufacturing during recent years is also concerning, and as manufacturing activity continues to improve, this pattern is likely to continue.

Retail and wholesale trade appear to be the most balanced of the sectors, in terms of transitions to and from trucking. At this time, there is little reason to anticipate this pattern changing substantially.

 

About the author

Jeremy West is the Internet Truckstop research economist for the weekly Trans4Cast. Jeremy examines the broader economic picture and reports how the current economic headlines relate to the trucking industry. He holds a bachelor of science in Economics, with minor degrees in Business and Creative Studies, from Texas A&M University, where he is currently completing a doctorate in Economics. His research focuses on empirical analysis of topics in industrial organization, particularly those affecting the transportation sector. In addition to his academic training, Jeremy held several previous positions in corporate financial planning and economic forecasting. Jeremy enjoys the opportunity to offer highlights and analysis of the trucking industry.

 

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Make Life Easier

uDrove® LLC provides a revolutionary new easy to use compliance management tool for the transportation industry that works with a variety of smart phones.
Using the functionality of a smart phone, uDrove replaces in-cab paperwork providing a simple, easy to use tool that allows truck drivers to keep a driver log, track mileage for tax purposes, record fuel and business expenses and even complete a vehicle inspection and proof of delivery. And with the new EOBR (Electronic On-board Recorder), logs are even easier.

uDrove is an excellent driver compliance tool for both owner-operators and company drivers. And the perfect management tool for fleet managers, office personnel and Service Bureaus alike.

Trucking Company Benefits
• Real-Time Management
• Electronic Records
• Fuel Tax & Registration Data
• Faster Processing
• Simple Administration

Driver Benefits
• Driver Logs
• Mileage & Load Tracking
• Proof of Delivery
• Fuel & Business Expenses
• Vehicle Inspections

uDrove is a subscription-based service that requires no annual contracts or commitments. For a low monthly subscription you can access all of the information gathered on your phone, on your web account. Within the account you can view and edit daily logs, access your fuel and mileage summary for easy IFTA reporting, manage your expenses and track drivers.
To sign up for access contact the uDrove sales team at
888-983-7683

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CARB Webinars receive an overwhelming response

 

Today marked the first day for ITS and CARB’s month long webinar series, “Will You be Able to Drive in California?”

With over 150 participants that came to the webinar full of questions regarding the new laws for driving in California. There will be another chance next week for more questions to be answered when another webinar is offered. The topic for January 16th is  Diesel Particulate Filters (DPFs), Truck and Bus Regulation, TRUCRS Reporting System. Don’t miss your chance to register! Click here for more information and registration.

 

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Some (Cautiously) Optimistic News for the Economy

Last week, two key economic reports showed an improving environment for trucking. In one, the U.S. Census Bureau reported that total monthly retail sales increased by a seasonally-adjusted 0.3% during November, or 3.7% year over year. In the other, the Federal Reserve documented a full percentile increase in the monthly industrial production index for November, including a 1.1 percentile improvement in the manufacturing component.

Contrasted with the weakness seen in these measures during recent months, the November reports are especially promising for trucking. The improvement in industrial production, for instance, was the largest monthly increase in this index since December 2010. Retail sales, meanwhile, are now up nearly 25% from their recessionary bottom.

The scene is not all rosy, however. As the Fed’s report noted, “The gain in November is estimated to have largely resulted from a recovery in production for industries that had been negatively affected by Hurricane Sandy, which hit the Northeast region in late October.”

Moreover, inventories continue to grow throughout the supply chain. As shown in the figure, the growth rate of inventory accumulation has outpaced that for retail sales and production since late 2010, and the volume of business inventories steadily increases. So long as the supply chain struggles to move existing stock, we will continue to see a disconnect between new production and demand for more trucking.

Whether the November improvements in manufacturing and sales will continue is an open question. Some early answers to this question will be provided this week in the December regional production reports from the Fed Banks in New York, Philadelphia, and Kansas City.

 

Jeremy West
ITS Economist

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Upward 2012 Q3 GDP Revision Reflects Mainly Growth in Inventories

Last Thursday, the U.S. Bureau of Economic Analysis reported that gross domestic product (GDP) grew at a 2.7% annual rate during the third quarter of 2012, which was an upward revision from the preliminarily reported annual growth rate of 2.0%. At a first glance, this appears to be good news, but as economist James Hamilton points out, a more thorough reading of the report shows that the U.S. economy is “growing a slower rate than any of us would like.”

In particular, 0.8 percentage points of the growth in GDP translated into increased inventory accumulation, and 0.7 came from higher levels of defense spending. Excluding these factors, Q3 GDP grew at a measly 1.2% annual rate. Hamilton reasonably anticipates that GDP will continue to grow at below-average rates during 2012Q4 and in the near future.

For the trucking industry, I find the increased accumulation of inventories to be the most concerning aspect of this report. As shown in the below figure, U.S. total trade inventories increased by $135b, or 9.1%, from March 2011 through September 2012 (the most recent month currently reported by the Census Bureau). Over the same time period, total retail sales actually declined by $17b, or 1.4%. Basically, retail sales have been largely flat for nearly two years, while inventories have steadily accumulated.

I have discussed the problems of increased inventory accumulation previously on this blog, and it remains troubling for trucking to have increasing production volumes be simply stashed in warehouses.

New orders for durable goods (products with a useable life of at least three years) remained flat during October (.pdf), as did new home sales (.pdf). Moreover, consumer confidence improved by only 0.6% during November.

Recently, the American Trucking Association reported that truck tonnage declined by 3.8% in October, the first year-over-year drop since November 2009. Clearly, the trucking sector is in need of a positive shock to demand. A possible source for such a shock is much less clear.

 

Jeremy West
Internet Truckstop Economist

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Are Hurricanes Good for Trucking?

In the wake of Hurricane Sandy—as is often the case following a major natural disaster—economic pundits perform an intellectual dance, arguing whether or not a hurricane is ultimately good for the economy, especially during a recession. I want to take a narrower perspective, asking whether trucking volumes improve following a major hurricane.

The theory goes as follows. A hurricane such as Sandy destroys a large amount of physical property (e.g. houses, office buildings, shops, and infrastructure). Following the storm, the area slowly rebuilds, often renovating older and deteriorated construction along the way. This (re)construction activity requires a large volume of building materials, which—you guessed it—need to be trucked.

Although the story seems plausible, it’s ultimately an empirical question whether a hurricane leads to a significant uptick in trucking activity. To investigate this, I’ve plotted the timing of several major U.S. hurricanes along with the Transportation Services Index for Freight,reported monthly by the Bureau of Transportation Statistics since 1990. This index measures national freight activity and is seasonally-adjusted, which is key in this case because the “hurricane season” largely overlaps the annual peak trucking season. Thus, the test is to see whether hurricanes generate spikes in transportation volumes.

Eleven of the thirty most costly U.S. mainland tropical cyclones from 1900-2010 have occurred since 1990, per the National Oceanic and Atmospheric Administration (NOAA, .pdf report, Table 3a. on p. 9). To these, I’ve added Hurricane Irene (August 2011)for the figure below.

You can of course pass your own judgment on the results, but I think the data speak for themselves. To the extent that hurricanes boost trucking activity, the increase looks pretty small.

This is not to say that trucking is unaffected. In particular, some types of trailers (especially flatbeds) should realize bigger gains in volumes than others. But, I wouldn’t count on Sandy to revitalize the trucking industry.

 

Jeremy West
Internet Truckstop Economist

 

 

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Press Release – Internet Truckstop Launches a Platform to Analyze, Organize, Create and Execute the RFP Process

New Plymouth, Idaho–Internet Truckstop, the largest web-based freight matching service in the transportation industry, has launched a new request for proposal suite of services that was previously not available to brokers or third party logistic companies.

Internet Truckstop’s new Request for Proposal (RFP) Suite, is an advanced, cloud based system which requires no software installation and allows users to create, distribute and compete in the RFP Process.

“Our goal in developing the RFP suite was to provide our customers with a ground breaking RFP solution that would reduce the amount of time spent compiling data while also providing additional carrier capacity if needed when bidding on a RFP’s,” says Leigh Foxall, Director, Freight Matching. “Users can invite their pre-qualified core carrier group to participate in an RFP session as well as reach out to new potential carriers that are members of the Internet Truckstop community. Our service allows for customization to meet a user specific needs with user preferences being customized all the way down to lane choices. Users can quickly respond to RFP’s with a detailed understanding of their own available margins per lane as truck and rate history is uploaded directly into the platform.”

Internet Truckstop says their new RFP suite will help users manage their businesses and provide a single on-demand system to easily consolidate, organize, schedule, host, and award or accept lanes to selected transportation partners.

For more information visit www.truckstop.com or call 1-800-203-2540 x 6185
About Internet Truckstop
Founded in 1995, Internet Truckstop is the first and largest freight matching service on the web. Internet Truckstop offers more tools than any other freight matching service available. These easy-to-use tools, the largest freight database, and a commitment to the transportation industry make Internet Truckstop the leader in Internet freight matching.